We want to ensure our products are designed in accordance with the United Nations Sustainability Development Goal 12, Responsible Consumption and Production. It is estimated that design defines over 80% of all environmental impacts of a product. Hence, we are committed to making conscious decisions from the early design development phase, to the selection of materials, until the final stage of packaging our products.
A product’s circular potential is determined at the design stage. Building on our continued commitment to the longevity of our products, Kvadrat's Conscious Design Principles will guide the design direction for our brands and our production partners, while reducing our dependence on virgin materials and resources.
Our targets
We will offer 85 recycled textile products which will generate 30% of our revenue by 2025
We will reduce production waste and water use by 25% by 2025 (baseline 2021)
We will ensure that by 2025 none of our packaging contains virgin plastic or cardboard